Mint Mobile Company History

Mint Mobile is a very famous MVNO that offers affordable cellular plans with unlimited talk, text, and data, with options starting as low as $15/month( Mobile hotspot included in all plans). It is a premium and affordable mobile service that operates on T-Mobile’s network, providing 5G services. Mint Mobile plans are best suited for customers seeking long-term plans with savings. Today at the Phone Counter, we are going to share with you the Mint Mobile company history.

Mint Mobile Company History

Mint Mobile came into the market with a clear mission of providing affordable and premium-quality wireless networks to its users. No doubt that Mint Mobile plans, including call, texts, and data plans, are suitable for users who seek budget-friendly plans. The company claims that at Mint Mobile, users receive affordability, transparency, and care! Let’s dive into some interesting facts from the Mint Mobile company history. With Mint Mobile’s Bring Your Own Phone (BYOP) program, customers can get Mint Mobile service on their current device by switching out the SIM card on unlocked GSM phones. Mint also carries the latest devices from manufacturers like Apple and Samsung.

Mint Mobile Company History

Foundation (2016-18)

- The foundation of the Mint Mobile company was laid in 2016 by David Glickman and Rizwan Kassim.
- From December 2017 to 2018, the average data usage by Mint customers increased from 49 MB per subscriber per day to 66 MB per subscriber per day.
- Since 2016, the company has experienced amazing growth, with 400 percent subscriber growth in its first year, which doubled in size in 2017 and 2018.

Ryan Reynolds’ Investment (2019)

In 2019, actor Ryan Reynolds bought the ownership shares of the Mint Mobile company. His social media presence, innovative marketing ads, and campaigns gave a boost to the company’s online sales and expansion. In only 12 months, Mint Mobile app downloads surged by 34%.

Growth and Expansion (2020–22)

In 2021, Mint surpassed 1 million subscribers. Expanded plan options, including unlimited data tiers and 5G access. Maintained a digital-first approach with online-only sales and customer support.

T-Mobile Investment (2023)

T-Mobile bought the Mint Mobile in 2023 for $1.35 billion while retaining its brand identity. Moreover, the company’s $15/month plan and the message services remained valid.

Company Reviews

Due to its low price plans and innovative packages, Mint Mobile has become people’s popular choice. It has great company reviews on various social media platforms globally. It has a rating of 4.3 on Google, 4.8 on Facebook, and 4.2 on Amazon.

Let’s have a look at what some happy customers say..

Brian J.: “A company that makes it easy to find their service/help phone number and then actually connects you to a real live person who is helpful, courteous, friendly, and professional!”

D. Sauer: “I recently switched to Mint Mobile and I’m very happy I did so. Great customer service + great coverage + reliable internet + great price = one VERY happy customer!”

Innovations

Mint Mobile has won the hearts of modern consumers by introducing unlimited plans, 5G access, and eSIM support prepaid wireless networking industry to cater to. Its emphasis on online sales and direct-to-consumer marketing has helped it remain competitive in a crowded telecom market.

Bulk Pricing: Reduced costs by requiring upfront payments.
Marketing: Ryan Reynolds’ viral campaigns and self-deprecating humor set Mint apart.
Customer Focus: No contracts, transparent fees, and streamlined online services.