POCO Mobile Company Details

In the telecommunication industry, we see that a lot of mobile manufacturers enter the market every day, some focus on tech-savvy, some present stylish, modern, and sleek designs, some focus on durability and ruggedness, while others cater to budget-friendly users. Companies adopt various methods to face their competitors and take the lead. One such effort was made by Xiaomi when it decided to make a subdivision to attract the budget-friendly users. It was named POCO by Xiaomi! Today at the Phone Counters, we are going to share the POCO mobile company details with you!

POCO Mobile Company Details

POCO is a consumer technology brand, based on the philosophy of ‘Everything you need, nothing you don’t’. It has a complete focus on its fans’ requirements. It is famous for bringing the technological demands of its fans to life!

Though it was a subdivision of Xiaomi once, now it has become an independent brand. It has entered more than 35 global markets within the past three years. Let’s have a look at the POCO mobile company details.

create professional and artistic picture of Poco Mobile Company history

Foundation (2018)

POCO was founded in 2018 by Xiaomi. It is headquartered in Beijing, China.
The first product released by POCO was the POCO F1. This series became so popular that it reached over 2.2 million shipments. This brought confidence to the company and became the foundation stone of POCO’s flagship series, launched in the coming years.

The key specifications of the POCO F1 included

Display: 6.18-inch IPS LCD, 2246×1080 resolution, 18.7:9 aspect ratio
Processor: Qualcomm Snapdragon 845
RAM: 6GB or 8GB
Storage: 64GB, 128GB, or 256GB
Rear Camera: 12MP (primary), 5MP (depth sensor)
Front Camera: 20MP
Battery: 4000mAh
Special feature: LiquidCool Technology

POCO’s Portfolio(2020-2025)

In 2020, POCO claimed to become an independent brand and shipped over 6 million POCO phones globally to 35+ countries. The same year, it showed a sales growth of 567% YoY. Since then, POCO has begun its new journey of setting technology and style trends in the market. As of now, POCO sells phones belonging to three price tiers:

Entry Level Phones

POCO C-series(C3, C3 1, C40, C50 and C65) and M-Series(M2, M3 Pro, M4 Pro, M6) are considered the best entry level phones.

The C-Series was incorporated with MediaTek Helio G35, they promised long battery hours, multiple lenses, stylish body designs starting from as low as $100! Now that’s the ultimate budget-friendly device.

POCO M-Series offered Snapdragon, Helio, and Dimensity software, introducing Corning Gorilla Glass 5, First 5G phones, Stereo speakers with Dolby Atmos, and MOLED screens at affordable prices.

Mid-Range Phones

The POCO X series( X3 NFC, X4 Pro, X6 Pro) is best suited for mid-range phones. POCO X6 Pro is the global best seller. These phones had Snapdragon chips, turbo charge features, with ultra-wide screens.

The iTE Flagship series, the POCO F series(F3, F5), are also good sellers. They brought flagship-tier AMOLED display tech to the mid-range.

Flagship Phones

The POCO F1, F2 Pro, F3 GT, F4 Series, F5 Pro, F6 series, POCOX, and POCO GT are all flagship phones. These phones showcased Snapdragon Gen4 chips, periscope photoviews, Harman Kardon dual speakers, cooling systems with graphene films, and ultra-wide cameras. Making them the user’s most popular choices.

POCO’s Legacy

POCO Mobiles earned fame amongst the users for bringing revolutionary smartphone tech to the market. They became famous for delivering high-end specifications at aggressively competitive prices, particularly through their “Flagship Killer” approach. Let’s have a look at its legacy: